Lead, Marketing Operations

Description

• Translate physician engagement strategy into actionable plans across the Americas, aligning programs with clinical, commercial, and innovation priorities
• Lead execution and continuous improvement of key components of the HCP engagement programs, ensuring all activities adhere to budget, timeline, scope, and regulatory requirements.
• Serve as the primary on-site lead for regional and local physician engagement events, ensuring seamless execution and acting as the key point of contact for stakeholders and HCPs
• Oversee onboarding and payment setup for new suppliers, ensuring alignment with company procurement policies
• Responsible for payment tracking and reporting, requesting proof of payments and monthly cross reference checks with HCP’s and business stakeholders across the business
• Manage operational processes related to HCP engagement, including contracts, purchase orders, and payment tracking in partnership with Compliance, Legal, and Finance
• Drive cross-functional alignment with Marketing, Medical Education, Clinical Affairs, and R&D to ensure cohesive and impactful engagement strategies
• Maintain and update HCP databases (including a Master Faculty Workbook and other tracking tools), documentation systems, and engagement records to ensure accuracy and accessibility with strategic deployment of faculty across programs
• Provide guidance and recommendations to senior leaders based on physician feedback, program performance, and in-market experience
• Track and report on key performance metrics for physician engagement, using data to inform recommendations and continuous improvement
• Execute various project management and administrative tasks that support cross-functional objectives and compliance initiatives.

Qualifications

• 8+ years of experience in HCP engagement, marketing operations, or related roles within a regulated industry (medical device, pharma, biotech preferred)
• Bachelor’s degree in Business Administration, Marketing, Project Management, or related field.
• Combined education and experience will be considered.

Preferred Qualifications Expected Areas of Competencies:

• Ability to take long-term strategy and translate it into scalable programs and systems
• Advanced project and program management skills across complex, matrixed environments
• Proven experience with vendor management, contract coordination, and financial tracking.
• Excellent organizational, project management, and communication skills.
• Proficiency in Microsoft Office (especially Excel, Word, PowerPoint) and familiarity with ERP and contract management systems, such as Raindrop, AquityMD, or SalesForce. Must have Adobe Sign experience.
• Ability to collaborate across teams and manage multiple priorities with strong attention to detail.
• Strong working knowledge of U.S. compliance regulations (e.g., Sunshine Act, AdvaMed Code of Ethics) and experience supporting HCP programs.