Description

• Implement regional and local HCP engagement initiatives (e.g., treatment HCPs, CDC areas) in alignment with the brand strategy.
• Organize and facilitate scientific events and peer-to-peer discussions to educate HCPs on the dengue disease burden and vaccine benefits at a regional level (covering multiple provinces and centers).
• Identify and collaborate with key opinion leaders (KOLs), hospital Board of Directors and early adopters to strengthen vaccine advocacy efforts.

2. Referral Pathway Development:

• Partner with MSLs and Field Force teams to co-develop and execute referral pathways that improve patient access to dengue vaccination (both within and beyond hospital settings).
• Contribute to the development of tools and materials that support HCPs in their fieldwork.
• Establish and enhance referral pathways, completing the engagement loop from disease awareness to brand advocacy among HCPs.
• Identify new potential specialties/therapeutic areas to assist Brand Manager and Field Force in expanding territorial outreach.

3. Campaign Execution & Localization:

• Adapt and deploy HCP-facing campaigns and educational content provided by the Brand Manager
• Ensure scientific accuracy and brand consistency across all HCP touchpoints.

4. Cross-functional Collaboration:

• Serve as the key partner for Field Force and MSLs in executing marketing activities at provincial or regional levels or with specific accounts/customers
• Deliver field insights and feedback to the Brand, Medical, and Field Leadership teams to refine strategies and enhance the effectiveness of scientific engagement.

5.:Monitoring & Reporting:

• Track key performance metrics, including HCP engagement, referral trends, campaign effectiveness (NPS scores), and willingness to consult on vaccines at vaccination centers.
• Provide regular reports with actionable insights to guide data-driven decisions.
• Monitor regional insights such as dengue cases, potential epidemic zones, and impactful stories illustrating the disease burden.

Qualifications

• Bachelor’s degree in pharmacy or medicine.
• Marketing knowledge and/or experience as a medical representative is a plus.
• Over 3 years of field experience in the pharmaceutical industry.
• Exceptional written and verbal presentation skills.
• Agile, independent thinker with a strong scientific focus.
• Strategic mindset combined with a customer-centric approach.
• Proven ability to analyze complex scientific data within the pharmaceutical context.
• Strong skills in business partnering, teamwork, and influencing others.
• Expertise in building strategic relationships, effective communication, planning, and organizing.
• Experience in vaccines, infectious diseases, or public health is highly advantageous.
• Willing to travel up to 50% of the time each month.