Description

• Development of Core Value story for HCPs (health care products) and Lay Public. Support the Go to Market strategy.
• Define the various elements of the Brand Communication Plan. Tracking progress on the launch preparation.
• Bringing the right cross-function team together based on the stage of the launch process.
• Support the development of assumptions for the initial brand forecast. Collaborate with cross-functional team to develop stakeholder’s map.
• Support the refinement of customer journeys based on insights and the development of holistic approach on disease and brand communication plan leveraging an omnichannel approach.
• Support the Product Manager(s) in the development of promotional materials in support of the brand strategy.
• Support the development of a robust communication plan for both internal and external stakeholders.

Qualifications

• Experience in Pharmaceutical company or Scientific background is needed.

Soft And Technical Skills

• Business planning skills.
• Proven experience in project leadership/management and project team contribution.
• Proficient in Microsoft Office (Excel, Power Point, Word).
• Strong written, verbal, and interpersonal communication skills.

Education

• Bachelor’s or Master’s degree in Marketing or related field.
• Languages: Fluent English (written and verbal).