Responsible for driving commercial success in Japan LOC by bringing local environment understanding and insights into the shaping of global strategy, pull through into local tactics, and co-creation of materials
Develop and implement the launch plan and annual marketing/business plan for Oncology Products.
Achieve target for national sales, profit, and promotion budget on a monthly basis through understanding and tracking against performance KPIs
Key Responsibilities
Support Japan launch planning and commercialization of Oncology Products.
Serve on the cross-functional team to ensure alignment across medical, sales, business excellence, market access, clinical development, regulatory, supply chain, communication, compliance, legal, and finance both in terms of launch planning and effective implementation
Represent Japan needs into Global TA/Brand leaders to ensure Japan launch is successful including proactive provision of strategic inputs and insights to global and alignment with global brand strategy.
Build and execute external customer engagement plan to establish and maintain relationships with KEEs, relevant organizations and other key stakeholders
Build/monitor national quarterly/annual sales forecast/targets and promotional expense plan
Develop sales materials to support the key message strategy
Communicate brand tactics for flawless implementation and motivate the sales team
Identify growth and competitive opportunities, including via development and tracking of KPIs
Escalate and resolve issues including matters linked to performance and governance
Qualifications
Oncology experience (hematological cancer/Multiple Myeloma is preferable)
Minimum of 3 years of experience in marketing brand management
Minimum of 10 years of experience in Sales, Marketing, and/or Medical in pharmaceutical industry
