Department
Health & Biotech
Category
Health & Biotech
Job type
Full-Time
Experience
3 Years
Description
- Responsible for driving commercial success in Japan LOC by bringing local environment understanding and insights into the shaping of global strategy, pull through into local tactics, and co-creation of materials
- Develop and implement the launch plan and annual marketing/business plan for Oncology Products.
- Achieve target for national sales, profit, and promotion budget on a monthly basis through understanding and tracking against performance KPIs
Key Responsibilities
- Support Japan launch planning and commercialization of Oncology Products.
- Serve on the cross-functional team to ensure alignment across medical, sales, business excellence, market access, clinical development, regulatory, supply chain, communication, compliance, legal, and finance both in terms of launch planning and effective implementation
- Represent Japan needs into Global TA/Brand leaders to ensure Japan launch is successful including proactive provision of strategic inputs and insights to global and alignment with global brand strategy.
- Understand customer needs, market dynamics, landscape insights
- Build and execute external customer engagement plan to establish and maintain relationships with KEEs, relevant organizations and other key stakeholders
- Build/monitor national quarterly/annual sales forecast/targets and promotional expense plan
- Develop sales materials to support the key message strategy
- Communicate brand tactics for flawless implementation and motivate the sales team
- Identify growth and competitive opportunities, including via development and tracking of KPIs
- Escalate and resolve issues including matters linked to performance and governance
Qualifications
Highest qualification: University
- Oncology experience (hematological cancer/Multiple Myeloma is preferable)
- Minimum of 3 years of experience in marketing brand management
- Minimum of 10 years of experience in Sales, Marketing, and/or Medical in pharmaceutical industry
- Bachelor’s degree
Preferred Skills
- Having experience in a direct customer facing role (i.e. field sales, account management, sales liaison, MSL, etc.)
- Experience in working closely with global team
- Product launch experience for any product
- Digital marketing experience
- Cross functional team/ brand management lead
- Develop Launch plan included marketing plan
- Execute launch/marketing plan with sales, commercial excellence
- Develop sales training/promotional/non-promotional materials