Managing day-to-day site search/merchandising to best present products and promotions to maximise site and product conversion
Uploading and optimizing products, categories and landing pages on the 3 E-Commerce sites
Assisting in the development of, and help execute the E-Commerce and SEO strategy to drive sales, engagement, and conversion
Support the development of SEO and SEM campaigns by optimising copy and other metadata
Managing and analyse weekly and monthly reporting on key web performance metrics, providing actionable insights on customer patterns and behaviours to learn, improve, and achieve team and business KPI’s and improve marketing tactics
Perform detailed daily website checks, reporting any issues with urgency and making fast and accurate updates where necessary
Showcase promotional content onsite in support of brand initiatives and marketing campaigns
Identify and recommend opportunities for usability improvements, new features and site enhancements ensuring E-Commerce journeys are positioned to convert
Support in managing online projects, from coordinating the input of various stakeholders to briefing the relevant teams for execution and testing
Assist with the development roadmap, log tickets, plan sprints and undertake User Acceptance Testing
Maintain onsite search settings, report on search activity, and continually work to optimise the search experience
Maintain open communication with the Consumer Care team to ensure a positive customer experience is priority
Set up and utilise A/B testing to continually optimize the E-Commerce experience
Assist with internal Click & Collect queries
Ad hoc projects and queries as required
Qualifications
You are a self-starter who brings enthusiasm and a positive approach. You are interested in E-Commerce and possess 1 year experience with online promotions
Organisational skills with the ability to work quickly to short deadlines. You are fast at decision making and have the analytical mindset to problem-solve
Strong commercial focus to deliver sales results
Solid understanding of E-Commerce metrics and analytics data
Excellent communicator and collaborative team-player
You are agile, flexible, and able to pivot from brand to brand and from idea to idea
Sound analytical and problem-solving skills with a high attention to detail
Excellent verbal, written and interpersonal communication skills
Proficient user of the Microsoft Office suite (Excel, Word, PowerPoint)
Willingness to learn about new technology
Relevant digital tertiary qualifications desirable
Experience with CMS (BigCommerce, Shopify Plus or Magento) systems will be looked upon favourably
An understanding of data related to E-Commerce performance
Experience using Google Analytics or AdWords will be highly regarded
Basic HTML and copywriting skills are desirable
Good at Prioritising. You understand the nature of prioritising and how to continue on with larger-scale digital projects whist managing day-to-day ecommerce tasks
