Partner with Affiliate GMs on Commercial Operations to drive lead and lag commercial outcomes, leading to business improvement with higher customer/ consumer focus
Partner with Affiliate teams to identify Business acceleration opportunities (NPIs, GTM, CRM, Digital, Distribution, Price, Pack, SF Expansion etc.) leveraging best practice across countries
Drive Area RLBE submissions with market/ share forecasts, sales overview and phasing basis market dynamics/ other facts in partnership with VP/ DVP/ Finance and Marketing teams
Support VP/ DVP in preparation of Business Reviews (STBs, P2XB etc.) and other ad-hoc reviews
Lead Long-Term Planning and other Strategic projects for Area leveraging meta-view of whitespace opportunities (Penetration/ Consumption/ Execution)
Re-inforce cultural change in the organization - measurement mindset and fact-based decision making
Leverage existing datasets (primary/ secondary) to develop a single view of the business and acts as a brain to uncover “so-what” actions
Ensuring the better alignment with Division Analytics/ Insight/Marketing team in terms of forecasting, best practice frameworks, ROI requirements etc
Act as partner in affiliate meetings (Demand/ S&OP) to the review of volume/ value perf. and drivers to assure there's clear understanding on market/ brand/ customer/ consumer understanding
Partner with ETH/ Trade/ Marketing team in assessing the efficiency and effectiveness of business levers, uncovering opportunities of higher ROI
Leads the coaching, development and career progression of team members
Qualifications
Area VP, DVP, MI and Business Analytics Director
KEY BUSINESS PARTNERS
GMs, Mktg. Director, Sales Director (ETH/ Trade), Customer/ Trade Mktg., Finance Director and Demand/ Supply Manager